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People often think of promotional merchandise as giveaways or gifts. Indeed, all types of merch can be used in numerous ways to entice new customers and look after your existing ones. However, merchandise can also be an extremely valuable tool for fundraising efforts, or to generate some extra income.In this article, we’ll explore how businesses can sell merchandise for profit, fundraising and a big brand recognition boost.Understand your target marketBefore you jump into merchandise catalogues …

We’ve probably all seen merchandise items emblazoned with fast-moving consumer goods (FMCG) brand details. Think of the enormous amount of Coca-Cola hats and t-shirts out in the world. Pepsi even partnered with Nike for a streetwear range. While it’s common for these types of companies to sell branded clothing, it was somewhat different to see supermarket giant Aldi releasing its own clothing line.In this article, we’ll take a deeper look at this bold merch strategy, and why it makes sense for m …

With summer and the holiday season rapidly approaching, it’s time to think about your upcoming marketing efforts. The holidays are a time of giving, but we can guarantee your customers will love doing some receiving too.Homewares are an excellent choice for promotional products coming into summer because it’s potentially your best time to gain strong brand recognition. In this article, we’ll explain why homewares are the perfect type of merch for building brand loyalty.Gatherings mean more brand …

The tech industry continues to boom globally, with digital advancements shaping the modern business landscape. From software developers to laptop manufacturers, this sector offers a unique opportunity for merchandise. For tech companies, using tech-related promotional gifts for customers is a natural fit. However, it's not just tech companies that can benefit; many people appreciate useful technology, making it a great idea for any business to consider incorporating gadgets into their merch pack …

Planning an event like a seminar or conference involves a lot of details, from choosing venues to managing guest lists and speakers. In the midst of all this, it's easy to overlook the little extras that can make an event truly memorable. While branded merchandise might not be on the top of your mind, it can significantly enhance your event's success. From banners and table covers that showcase your branding to personalised merch packs for attendees, there are numerous ways to leverage merchandi …

At Brandconnect, we take sustainability seriously. Our goal is to provide the most eco-friendly promotional products and merchandise packs available, helping to reduce our environmental impact. We also understand that our clients and their customers want to support companies that align with their values. By prioritising sustainable practices, we can meet this demand and contribute to a greener future.In this article, we’ll take a look at some of the ways Brandconnect helps you find branded merch …

Brandconnect will never make unsolicited nuisance calls to you. We have had reports that a company has been calling & pestering people in Australia saying they are from Brandconnect. This is NOT us! There are several overseas businesses with similar names and it could be one of them. Here are some ideas below on how to deal with them, and if you have any concerns please call us on 1300 567 565 or 08 9328 6400 and let us know the number that has been calling you, so that we can re …

Are you looking for a way to engage with your customers on a more personal level? Want to improve brand recognition or improve customer loyalty levels? These are just a couple of the reasons that you should consider custom merch packs for your customers. Rather than single promotional gifts, a custom merch pack is a way to show your appreciation, with a more personal touch.Since you get to choose what goes into your personalised gift packs, you can connect with your audience, boost employee enga …

To ensure your customers keep coming back, you need to offer more than just competitive prices and quality products. With so many choices available, it’s essential to demonstrate that you truly value your customers.Promotional products and merchandise can play a crucial role in boosting brand recognition and, when used effectively, can have a significant impact on your profits. In this article, we’ll explore how well-designed merchandise can engage customers and foster long-term brand loyalty.Im …

Building brand recognition and fostering customer loyalty are key to your success. With increasing market competition, it's essential to find fresh ways to engage with your audience. One effective strategy is leveraging premium, high-quality merchandise. Whether you're offering a complimentary gift with each purchase or you want to build merch packs for your customers, choosing the right items is crucial.Here's a look at the top 5 merchandise trends for 2025, helping you stay ahead with you …