FAQs About Custom Merchandise: Everything You Need to Know

Custom merchandise is an awesome tool for building brand recognition and creating meaningful connections with your audience. However, we understand that many people have questions about custom merch and its benefits. So, whether your merchandise strategy needs an overhaul or you’re exploring promotional items for the first time, this article aims to help you make the right choices for your brand.

What types of products can be customised?

The great news is that almost anything can be customised. Whether you’re interested in branded clothing like t-shirts and caps or office supplies, drinkware, and even eco-friendly options, the possibilities are endless. When it comes to choosing the right products, it’s essential to understand your target audience and your goals. Working with experts like Brandconnect can help you identify the best way to connect and make a lasting impression on your customers. With clear goals in mind, you can customise practically anything you need.

Where can I get some customisation ideas?

There are countless options out there when it comes to promotional items and merchandise. So, it’s ok to feel a little overwhelmed. Brandconnect aims to make this process easier, giving you a variety of ways to source ideas.

For example, you can check out our ideas catalogues for curated examples of popular products and designs. We’ve also got an AI-powered merch search tool that places literally thousands of products at your fingertips. So, if you’ve got specific events, promotions or audience target groups, it’s easy to find some merchandise ideas.

What are the benefits of using custom merchandise?

You can always buy generic merchandise, so why would you consider customisation? Naturally, customised products cost a little extra, so it’s important to understand the benefits. Firstly, customised merch improves your brand visibility, because your logo is right there for all to see. Secondly, you can make deeper connections with customers by tailoring your merchandise strategy to suit their interests.

When you put time and effort into showing your customers that you value them, you’ve got a great opportunity to build trust and loyalty, which often leads to repeat business and referrals.

Can I check my customised items before buying?

Absolutely! Brandconnect offers free digital mockups and samples to make sure everything meets your expectations before the order is confirmed. Digital mockups allow you to see how your logo, colours, and design will appear on the final product. However, sometimes you might want a closer look, or get the product in your hands. If so, that’s no problem either. We offer samples for customised products, so you can experience the whole look and feel of a product before ordering a larger quantity.

Checking items carefully is essential, and samples give you a chance to seek feedback from other stakeholders, too.  If you’re ordering large volumes,ordering a sample first can save you a lot of money by identifying mistakes or potential changes before the item goes to print.

How long does it take to order custom merchandise?

The timeline for custom merchandise varies depending on factors like product type, order size, and customisation complexity. If you do have a tight deadline, we have express options too, and our team is always willing to help get your orders to you as quickly as possible.

Bear in mind that if you’re ordering samples, you’ll need to factor in some time for delivery, as well as the time you need to proof the items.

Can you buy eco-friendly custom merchandise?

If you’ve got strong environmental values and you want to share these with your customers, eco-friendly merchandise makes sense. The good news is that you can customise sustainable merch just like any other type. Whether it’s logos, colours or messaging, Brandconnect lets you tailor a range of items like reusable shopping bags, bamboo utensils, and recycled paper notebooks.

Are you looking for custom merchandise?

Brandconnect specialises in helping businesses boost brand recognition through custom merchandise and promotional products. Whether you need event giveaways, staff uniforms or branded merch packs, we’ve got everything you need. You can even take advantage of our free mockups to make sure you get exactly what you want. If you’d like to find out more, contact our friendly team today.