Choosing the Right Promotional Lanyards
Promotional lanyards are available in different materials, widths, printing styles and attachment configurations. The best option depends on how the lanyard will be used, the required branding, your audience, quantity, budget and whether it will be worn for a single event or ongoing staff identification.
Polyester Lanyards
Polyester lanyards are a versatile and cost-effective option for conferences, workplaces, schools and large events. They can be printed with logos and text and are available in different widths, colours and attachment combinations.
Full-Colour Sublimated Lanyards
Sublimated lanyards are suited to detailed or full-colour artwork, gradients and complex branding. The design is reproduced across the fabric, making this option popular for conferences, exhibitions, sporting events and campaigns where strong visual impact is important.
Woven and Premium Lanyards
Woven and premium lanyards provide a more textured or substantial finish and are often chosen for ongoing staff use, corporate programs and higher-value events. They are particularly suitable for simple logos and branding that needs to remain durable over repeated use.
Recycled and Eco-Friendly Lanyards
Lanyards made from RPET, bamboo and other lower-impact materials are available for organisations looking for alternatives to conventional polyester. These options can suit sustainability-focused conferences, staff programs and community events.
Lanyards with Badge and ID Attachments
For conferences, workplaces and events requiring visible identification, lanyards can be combined with clips, safety breakaways and badge holders. The correct attachment depends on the type of pass, ID card or access credential being used.
When choosing custom lanyards, consider comfort, material, branding area, attachment type and how long recipients are likely to wear them. Brandconnect can help compare suitable options based on your quantity, artwork, budget and delivery deadline.
Branding Methods for Promotional Lanyards
The most suitable branding method depends on the lanyard material, artwork, number of colours, required detail, quantity and production timeframe.
Screen Printing
Screen printing works well for simple logos and text using one or a small number of solid colours. It is commonly used on polyester lanyards and provides a clear, cost-effective branding option for larger quantities.
Dye Sublimation
Dye sublimation allows full-colour artwork, gradients and detailed designs to be reproduced across suitable polyester lanyards. It is ideal for complex logos, event graphics and branding that requires more visual detail.
Woven Branding
Woven lanyards incorporate the design into the fabric itself, creating a durable finish that works particularly well for simple logos, text and repeating branding.
Transfer Printing
Transfer printing can reproduce detailed multi-colour artwork on suitable lanyard materials and provides another option where traditional screen printing is not ideal.
Brandconnect can recommend the most suitable branding method for your selected lanyard and artwork. A digital artwork proof is provided for approval before production begins.
